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Global Reach

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Sotheby’s Preview Magazine
This is one of the most sought-after global fine art and auction magazines. It also includes real estate, advertised from all Sotheby's International Realty® offices from around the world. This publication is read by regular buyers of the Sotheby’s offerings.

Readership Specifics: Circulation: 85 000. Median Income: $427 000 USD (R3 million with a 7:1 exchange rate)

  • 85 000 copies printed and distributed in total.
  • 24 000 copies mailed to Sotheby's International Realty® complimentary client list.
  • 23 000 copies mailed to Preview subscription list (80% to VIP client list – complimentary).
  • 19 000 copies bulk distributed to Sotheby’s International Realty® offices.
  • 16 000 copies bulk distributed to Sotheby's auction locations worldwide.
  • 3 000 copies bulk distributed to the finest hotels in New York, Paris, London
    and Munich.

Global Web Presence
www.sothebysrealty.com showcases luxury homes from all Sotheby’s International Realty® offices across the globe. Two million dollars was recently spent on upgrading this website, making it the most sought-after, luxury real estate website in the world. With direct access from the front page of the Sotheby's fine art and auction website, this site offers an exclusive channel to the world’s wealthiest consumers.

Electronic Showcase
A digital brochure showcasing up to thirty-six full screen colour images of your home may be created. This brochure is then emailed to our national database of potential buyers and the Sotheby’s International Realty® global office network, affording you unrivalled active, as opposed to passive, exposure in cyberspace.

International Brochures
In addition to distribution to all our national offices, elegant brochures are distributed to the global network of real estate offices and to auction house
locations in 30 countries. Brochures are prominently showcased at 350 auctions from 15 showrooms located around the world, on an annual basis. Overseas print publications also utilise these brochures to generate publicity around a home.

Typical global press exposure may be generated in: The Wall Street Journal in Europe and the U.S.A., The New York Times, Forbes, Luxury Living, The Sunday Times, The Daily Telegraph, Other global news and print publications.