Private Edition
View some of our most desired properties in our exclusive online magazine: Private Edition
Leadership in Sales
As experts in property, we know that what makes a property special is more than just a price tag. At heart, we are a brand that treasures what is uniquely beautiful, as well as the simple joy of presenting to clients not just a house, but the perfect home. At Lew Geffen Sotheby’s International Realty we believe that passion and dedication initiates from the top. Our team are leaders in property sales as well as in the marketing of property, delivering innovation and service distinction to South Africa’s property market.“I saw the angel in the marble and carved until I set him free.” - Michelangelo
Lew Geffen – Chairman
Sotheby’s International Realty, South Africa
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Lew Geffen has been in the real estate industry since 1972 and is recognised as one of the leading experts in property in South Africa. It was his determination and success at the flagship operation in greater Johannesburg, which served as the springboard for the rollout of the national brand that today boasts more than 50 offices throughout South Africa. Lew Geffen holds many directorships in associated real estate and allied industries. |
Jason Rohde - Chief Executive Officer
Sotheby’s International Realty, South Africa
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Jason Rohde was appointed as Chief Executive Officer after fruitful exploits as a property consultant, office manager, principal and successful business owner in his own right. Jason Rohde is a real estate specialist with over 14 years of experience in all aspects of property related transactions. After immigrating to Perth in the early 1990’s, Jason began his career as a property consultant for a large multinational developer. Returning to South Africa in 1997, he went into residential sales and quickly established himself as one of Johannesburg’s top property consultants. He established his own niche company in early 2000 and soon became one of the experts in property. 2005 saw the merger with Lew Geffen Sotheby’s International Realty, which firmly established the partnership as a dominant agency and one of the leaders in property sales in the northern reaches of greater Johannesburg. |
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Ya’el Fine - Executive Director
Sotheby’s International Realty, South Africa
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Ya’el Fine is the Executive Director of Sotheby’s International Realty South Africa. In this role she heads up all marketing communications and public relations for the group. Previously Ya’el was the Brand Manager for Sotheby’s International Realty South Africa, where she executed numerous successful advertising campaigns and marketing innovations. Ya’el has a BA in Communications and Economics and a Master’s Degree in Integrated Marketing and Communications Strategy, received from the AAA School of Advertising. She has worked locally and abroad in both New York City and Los Angeles in the marketing and advertising industries on big global accounts such as Microsoft, Pfizer, Electronic Arts and The Academy Awards. Ya’el’s national marketing and PR strategy is to position Lew Geffen Sotheby’s International Realty as South Africa’s real estate specialists and foremost real estate brand. |
Sandy Geffen - Executive Director
Sotheby’s International Realty, South Africa
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Sandy Geffen is an Executive Director of Sotheby's International Realty South Africa, and is considered to have 30 years of real estate specialist skills with peerless experience in training and human relations. Her dedication and success together with an infinite desire to expand the brand nationally, led her together with her husband Lew, to secure the Sotheby's International Realty® master-license for South Africa. Sandy spearheads the implementation of a host of marketing and training tools designed to enhance her property consultants’ roles as leaders in property sales. She is a highly motivated speaker and is known throughout the network for her energising and focused presentations. Sandy spends the remainder of her time as an ambassador for the brand dedicating her time to social responsibility. She is a trustee for Women and Men Against Child Abuse and is actively involved with the charity organisation, Operation Hunger. Sandy began her career in the travel industry and then moved on to become a media manager for Kenyon Wiles advertising agency. She joined her husband Lew at Lew Geffen Estates in Johannesburg in 1982, which soon received recognition as one of the leaders in property sales in Johannesburg. |
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