Since the founding of the Sotheby’s auction house in 1744, the Sotheby’s name has earned renown as a marketer of the world’s most valuable and prestigious possessions. This reputation is built as much upon exceptional service to clients as on the notable art, antiques, jewellery and other holdings that pass through Sotheby’s offices around the world.

Buyers and sellers look for distinction in regard to the property organisation that they choose, and will most often select an organisation that both impresses and reflects their own values and aspirations. Property marketing is essentially “Show
Business”, but Lew Geffen Sotheby’s International Realty has aimed at“theatre” – with all the levels of drama and passion the brand is fully capable of carrying, as the quintessential provider of discrete residential real estate services.